Meet the Public Relations team at Purcell Masterson
Meet our talented and creative team of PR professionals who combine their experience in press, radio, TV and online media to deliver real results to clients.
John Masterson has a Ph. D in Psychology from Trinity College, Dublin and lectured in UCG and TCD before moving to RTÉ as a television producer. While at RTÉ, he produced programmes across the schedule from Today Tonight to the Late Late Show and worked with leading presenters and artists including Gay Byrne, Brendan O’Carroll, Ryan Tubridy, Ray D’Arcy, Shauna Lowry, Olivia O’Leary, Dave Fanning, Noirin Ni Riain, Brian Farrell, Mary Kennedy, Marty Whelan, Eleanor Shanley, Ronnie Drew and Neven Maguire.
As well as being a partner in Purcell Masterson, John is a shareholder, director and the Chief Executive of CK Broadcasting, the company which operates KCLR 96FM, the radio service for Kilkenny and Carlow.
Sally Leadbetter has worked as a PR Consultant with Purcell Masterson since 2014. Rooted in tourism, craft and heritage, Sally joined the team having previously worked at her family’s craft business, Jerpoint Glass Studio and in the hospitality sector. With experience gained from more than twenty years in marketing and communications roles across a variety of industries, including retail, craft manufacturing, hospitality and tourism, she brings a breadth of expertise to her role.
Holly has recently joined the Purcell Masterson team as a Junior Account Executive. She is a 2021 graduate of Media and Public Relations from Carlow IT with over ten years of experience in retail, marketing, and digital communications.